La cultura del Kawai

categorie

pikachu bus
In Giappone "carino" (可愛い, kawai) è un imperativo.

Questo articolo di Wired (USA), Cute inc., ricchissimo di esempi eclatanti, spiega come la "tendenza Hello Kitty" sia una forza travolgente che ha preso piede e forse inizia a coinvolgere il mondo intero.

un asilo di Osaka usa un pikachu bus

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